Riverton Construction
A five-page site for a residential builder that leads with finished homes and a clear path to request a quote.
This is a fictional business created to demonstrate design work. It is not a client project.
The brief
A fictional family-run builder needs a site that makes a local homeowner confident enough to ask for a quote — without wading through jargon.
Goals
- Put finished work in front of visitors immediately
- Explain the build process in plain language
- Make “Get a Quote” reachable from every page
Design decisions
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Photography does the talking
A full-width hero image and a restrained white header let the homes carry the page. Copy stays short and concrete.
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One action, repeated
The quote request lives in the header, after the services list, and at the foot of every page, so it is never more than a scroll away.
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Process over promises
A four-step build timeline replaces vague claims, setting expectations before the first phone call.
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